Issue No.59 (April 2011)

Greater Nagoya Means Greater Business Opportunities

1. Report: Great East Japan
2. News: Mitsubishi Aircraft Corporation
Establishes a Sales Company in EU
3. Event: JR Tokai
maglev, Train Park Opens in Greater Nagoya
Entertainment: Agriculture – Moku Moku Farm – Mini Pig
1. Report: Great East
Japan Earthquak

The radiation in Greater Nagoya region due to the Great
East Japan earthquake is discussed in this article.

Concern has been expressed about possible radioactive
contamination of Japanese products due to the Fukushima I Nuclear Power
Plants accident caused by Greater East Japan earthquake. The
government of Japan has announced radiation measurements taken
in each prefecture, which are given in the links below. These
measurements show that the radiation levels in the Greater
Nagoya area (Aichi, Gifu, Mie prefecture, which includes
Nagoya-city) are well within the normal variation for this

Greater Nagoya is supplied by the Chubu Electric Power
Co., Inc., and the company is providing reliable electricity
without any effect of the earthquake and manufacturing
operations in the Greater Nagoya area continue to operate

[[Great East Japan Earthquake related info:]]
Countermeasures for the Great East Japan Earthquake – Prime
Minister of Japan and His Cabinet

Radiation in Daily Life (March 15th, 2011)
Page 1
explains the amount of radiation exposure in daily life.
Page 2 explains
the amount of radiation exposed in each prefecture.

Environmental radioactivity level

Ministry of Foreign Affairs of Japan

2.  News: Mitsubishi Aircraft
Corporation Establishes a Sales Company in EU

Mitsubishi Aircraft Corporation announced that the company
established a locally incorporated, solely-owned subsidiary in
Amsterdam, Netherlands for its products, Mitsubishi Regional
Jet (MRJ). Business starts in May. Europe is the second
largest market for regional jet aircraft, following the United
States. The U.S. subsidiary began to do business in November

The market for regional jets with less than 100 seats is
big in Europe since the continent has a lot of demand for
regional transportation to fly between European countries.

The company determined that a location for sales, public
relations, and information gathering in the area is necessary.
It will also promote the sales to the Middle East and Africa
where the market expansion is expected as well.

The Europe Mitsubishi Aircraft Corporation is a wholly
owned subsidiary of the Mitsubishi Aircraft Corporation, and
with a capital investment of 500,000 Euro (about 60 million
yen). The office starts with 4 people from May 1. The company
decided Amsterdam because this location is in a similar time
zone compared to their clients.

[[Overview of the new company]] (as of April, 2011)
Company Name: Mitsubishi Aircraft Corporation Europe B.V.
Major Activities: Securing orders and sales activities,
gathering information and conducting public relations for the
European, Middle Eastern, and African regional market
Business Opening Day: Currently scheduled on May 1, 2011
Location: Amsterdam, the Netherlands
500,000 EUR
Shareholder composition: Solely owned
subsidiary of Mitsubishi Aircraft Corporation
Akinori Kojima
(Currently Manager in Sales and
Marketing Department European region)
Number of
Employees: 4 (at the time of establishment)

Reference: http://www.mrj-

3.   Event: JR Tokai Maglev,
Train Park Opens in Greater Nagoya

Central Japan Railway Co. (JR Tokai) opened the SC Maglev
and Railway Park in Greater Nagoya on 14 March 2011.

The museum features 39 full-size railway vehicles and one
bus exhibit, train cab simulators, and railway model dioramas.
The park features an N700 bullet train simulator that has the
same cockpit as a real bullet train. The simulator lets guests
operate the accelerator and brake pedals as its large video
screen shows scenery changing as if viewed from the windows of
the real thing.

The exhibits enable visitors to learn the mechanics behind
the bullet train and Superconducting Maglev, as well as the
history of railways.


Opening Hours: 10:00 –
17:30 (Closed on Tuesdays)
Adult 1,000 yen /
Children 500 yen
Address: 3-2-2, Kinjofuto,
Minato-ku Nagoya, Aichi Pref. 455-0848 Japan
Official URL: http://museum.jr-
4.   Entertainment:
Agriculture – Moku Moku Farm – Mini Pig

Moku Moku Farm is a farm, which has themes of nature,
agriculture and handcrafts. In the farm, pigs and goats are
milling around in the spacious ground. There is also a little
playground and hammocks. You can enjoy playing and relaxing

A festival that called Ton Ton Festival will be held and
will feature a mini pig race. This year, all 30 races will be
held in three days, and Jockeys are recruited from the venue
and seven pigs aim at the goal. Let’s vote on which pig

[Event Details]:
When: May 3rd – 5th, 2011
Opening Hours: 10:00 – 16:30
Where: 3609 Nishiyubune,
Iga, Mie Pref. 518-1392 Japan
TEL +81 595-43-0909
Fax: +81 595-43-2100
Official URL:
(Japanese only)

<What’s new on GNI Website>
—Latest News—
Report: GNI
Information for 2011 the Great East Japan Earthquake

News: Information on Radioactivity Level

— GNI Business Advanced — http://greaternagoya.or

10 non-Japanese companies that made
business advancement with GNI Support in 2010FY are introduced
on GNI Business Advanced page, please take a look.

<Editor’s Note>

Thank you so much for reading our e-newsletter, and sharing
in our excitements for expansion of Greater Nagoya. This GNI
Newsletter provides latest news of economy, industry and
business events, and report in Greater Nagoya.
To check
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[Issued by] Greater
Nagoya Initiative Center (GNIC)
[Address] Greater
Nagoya Initiative Center (GNIC)
Nagoya Center Bldg., Annex 8th Floor,
2-22-2 Nishiki,
Naka-ku, Nagoya, Aichi, Japan 460-0003
[Contact] Kiyono
WATANABE / Assistant Manager
[TEL] +81-52-223
[FAX] +81-52-223

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